The ABM Way!
Welcome to "The ABM Way." A B2B Marketing podcast hosted by Omprakash Karuppanan from Fuego Systems.
Here we discuss and learn hands-on strategies and best practices in Account Based Marketing, Demand Generation, B2B Marketing strategy, Marketing and sales metrics, alignment, content, and more.
Through Interviews, fireside chats, and Lunch & Learn sessions, we share invaluable insights and learnings for B2B Marketers, CXOs, and Founders looking forward to starting or improving their ABM programs.
The ABM Way!
ABM Horror Stories and How to Avoid them|ABM Blitz Series|Omprakash Karuppanan
Join Omprash Karuppanan, the Founder of Fuego Systems, in the ABM Blitz Episode.
Topic: ABM Horror Stories and How to Avoid Them.
Here, Omprakash discusses on
1. How ABM is a powerful strategy but requires meticulous execution.
2. Rushing into ABM can cause a lot of wasted budgets, resources, and time.
3. There are some common pitfalls to expect in your ABM execution if not executed strategically.
4. ABM Execution and how you can avoid the nightmares.
Thanks for listening. What can we do to improve the show?
Join our exclusive weekly ABM Blitz series with more insightful conversations, exciting challenges, success stories, and interviews.
Join here:https://lu.ma/lplj5zds
Every Tuesday: 11.30 A.M E.S.T
